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My Story

CV

Home

My Story

CV

Fleur Colvile

Product Designer

I'm a product designer who thinks like a founder. I combine my entrepreneurial instincts and experience with design craft to build digital products that solve real user problems whilst driving business profit.

Fleur Colvile

Product Designer

I'm a product designer who thinks like a founder. I combine my entrepreneurial instincts and experience with design craft to build digital products that solve real user problems whilst driving business profit.

PROJECTS

UX/UI Work

Over the years I have worked on a wide range of projects involving UX and UI, from setting up my own business to more recently in a full-time product design role. Dig deeper into the case studies and stories below.

UX

UI

SaaS

Improved Team Productivity by 88%

How I helped redesign BrightLocal's campaign management system to eliminate manual workaround, boost team productivity and satisfaction

View Project

→

UX

UI

SaaS

Improved Team Productivity by 88%

How I helped redesign BrightLocal's campaign management system to eliminate manual workaround, boost team productivity and satisfaction

View Project

→

Having an impact at BrightLocal:

UX

UI

SaaS

Improved Conversion by 3x overnight

How I helped redesign BrightLocal's user experience for service area businesses, achieving a 3x conversion improvement overnight

View Project

→

UX

UI

SaaS

Improved Conversion by 3x overnight

How I helped redesign BrightLocal's user experience for service area businesses, achieving a 3x conversion improvement overnight

View Project

→

Having an impact at BrightLocal:

UX

UI

SaaS

Improved Team Productivity by 88%

From 20+ spreadsheets to unified workflow tools — How I helped redesign BrightLocal's campaign management system to eliminate manual workaround, boost team productivity and satisfaction

View Project

→

UX

UI

SaaS

Improved User Flow leading to additional $70, 892 annual revenue

By redesigning the user experience for service area businesses, the new user flows I helped design achieved a 3x conversion improvement for the business overnight and eliminated daily support complaints

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COMING SOON…

UX

UI

SaaS

Image Management

Previously limited to 4 image uploads, I helped redesign the user experience to enable users to upload and reorder up to 50 images, as well as automatically push and sync them to their Google Business Profile

COMING SOON…

UX

UI

SaaS

Image Management

Redesigned the user experience to enable users to upload and reorder up to 50 images, as well as automatically push and sync them to their Google Business Profile

COMING SOON…

UX

UI

SaaS

Image Management

Redesigned the user experience to enable users to upload and reorder up to 50 images, as well as automatically push and sync them to their Google Business Profile

BrightLocal

UX

UI

Web

Patch

I joined Patch pre-product on day 2 and it was there that I first discovered the design thinking process and my love of it

View Project

→

BrightLocal

UX

UI

Web

Patch

I joined Patch pre-product on day 2 and it was there that I first discovered the design thinking process and my love of it

View Project

→

BrightLocal

UX

UI

Web

Mix & Rise

I created a physical product business to help people discover how to bake plant-based at home and generated 1000+ sales

View Project

→

BrightLocal

UX

UI

Web

Mix & Rise

I created a physical product business to help people discover how to bake plant-based at home and generated 1000+ sales

View Project

→

Memorisely UX/UI Design Bootcamp Case Studies:

BrightLocal

UX

UI

Mobile App

Open Table

A team redesign to help users connect with friends, check out their latest reviews and increase their booking conversion rate

View Project

→

BrightLocal

UX

UI

Mobile App

Open Table

A team redesign to help users connect with friends, check out their latest reviews and increase their booking conversion rate

View Project

→

BrightLocal

UX

UI

SaaS

Sofar Sounds

I worked solo on a Sofar Sounds project to review and improve the search experience for new users on desktop

View Project

→

BrightLocal

UX

UI

SaaS

Sofar Sounds

I worked solo on a Sofar Sounds project to review and improve the search experience for new users on desktop

View Project

→

My Design Journey

My journey to become a product designer has certainly been a squiggly one! Find out how I made the transition from chef to founder to product designer and the skills and experience I've learnt along the way.

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Read More

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Applying the Design Thinking Process in other contexts:

Learning by Designing at Memorisely Bootcamps

gingerbread baking kit with the pre-measured ingredients needed to bake

UX

UI

Mobile App

Open Table

As a team at the Memroisely bootcamp, we redesigned the Open Table app to help returning users connect with friends, check out their latest reviews and increase their booking conversion rate

View Project

→

UX

UI

Web

Sofar Sounds

As part of the Memorisely Bootcamp, I worked solo on a Sofar Sounds case study to review and improve the search experience for new users on desktop

View Project

→

Applying the Design Thinking Process in other contexts:

gingerbread baking kit with the pre-measured ingredients needed to bake

UX

UI

Web

Mix & Rise

I applied the design thinking process to create a physical ecommerce product business to help people discover how to bake plant-based at home and generated 1000+ sales

View Project

→

UX

UI

Web

Patch Plants

In 2016, I was lucky enough to join Patch, the ecommerce plant retailer, pre-product on day 2. It was there when I first discovered and fell in love with the design thinking process

View Project

→

Read More

→

My Story

My journey to become a product designer has been a squiggly one! Find out how I made the transition from founder to product designer and the skills and experience I've learnt along the way.

feature image

Fleur Colvile

Work

About Me

Design Journey